QR WTF: transitory technology and internet immortality

Image

An unquestioning press release re-hash on The Guardian’s website today claimed “traditional graveyards are being transformed through technology with interactive headstones providing a revolutionary way for people to remember loved ones.”

A £300 QR code etched into granite, claim Dorset funeral directors Chester Pearce, will enable visitors to learn all about the person buried, rather than being limited to a name, age and date of birth and death.

Or will it? QR codes attract significant criticism for being fiddly and hard to use, but in many cases this is simply because they’re used in entirely the wrong contexts.

My concern in this case, though, is that people are being sold a transitory technology for what’s supposed to be a lasting memorial. Let’s look at the issues:

  • The QR code links through to a website giving details of the deceased, as well as providing a comment feature where people can share memories.
  • All well and good – for now. But how long will this last? Who curates the content? Who ensures the domain remains up in five years, ten years?
  • Then let’s look a little further ahead. Despite a great deal of hype, signs are pointing towards QR codes not really gaining traction with smartphone users.  People are talking about the (far less faffy) Near Field Communication protocol performing the same job, better. I would wager that the QR code won’t be around in 2030, let alone 2080.
  • If my wager is wrong, that’s ok, because I’m pretty sure this website won’t exist either – and nor will the ‘lasting memorial’ websites these QR codes point to.
  • So what are we left with, in 2030? A weird design, etched in stone, which no device can decode, and (even if it could) almost certainly won’t point to a live website.

Claims that the QR codes will be “useful to those visiting graveyards to research their family tree” in the future ring very hollow once you think the thing through.

I’m no fan of QR codes, but in the right contexts they perform a useful task. What are those contexts?

As Bruce Willis’s case against Apple over the right to bequeath digital purchases highlights the fleeting nature of online content, many are starting to look at their digital legacy. As content increasingly becomes digital-only, it’s right that we consider the permanence of what we leave behind. But leaving a QR code as your memorial means that you’re merely one whose name was writ in water, not marble.

(with thanks to Adrian Short for the Keats quote).

4 thoughts on “QR WTF: transitory technology and internet immortality

  1. Pingback: QR WTF transitory technology and internet immortality via… « Kind of Digital Exchange

  2. The idea of QR codes seems pretty cool, but I have agree with you the amount of background set-up and maintainance would be pretty daunting. The subject though makes you think about all the stuff you have on-line and what happens to it. Who does own it? I read some stuff the other day and some of the US states are looking into it now and have passed some legislation, the article is here –> http://www.cirruslegacy.com/news-54-does-my-executor-have-rights-to-my-digital-legacy.html

    At some point surely my stuff has to become my stuff?

    • With things like music from iTunes, the fine print -which, of course, no one reads – says you’re only buying the licence to use it, and you can’t pass this on to anyone in your lifetime or afterwards. It’s not like buying a CD which you can re-sell,pass on or give away. It’s this which Bruce Willis is challenging.

      Copyright is also different for social network content. It varies, but you often give away all or some of the rights to use it when you publish it on a social network. So no, it doesn’t become your stuff over time.

  3. Pingback: Will QR codes help consumers get cheaper energy? | Sharon O'Dea

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s